I read a lot of women's magazines. And when I say a lot...I mean a LOT. When browsing through them, one notices that they are full of advertisements. And I have noticed, during the times of this recession, that there are now even more. Somehow I have gotten so used to them that I barely pay attention, therefore the ad needs to be really really good to catch my attention. This Longchamp campaign is one of them, even though old ( i think created last year?) it still makes me stare...this is one of my all time favourites. Good advertising.